Hi, I’m Heather Cole, a specialist travel copywriter and editor who helps brands increase organic web traffic and make real connections with potential customers.

Whether you’re an established tour operator, accommodation provider, or travel start-up, I’ll help you get your brand on the right track.

SOME OF MY lovely clients

The power of words and why you need them

Drive Traffic

Optimised blog posts and landing pages are one of the best ways to reach your target audience and steer them towards the holiday you know they want to book. Need more customers? This is a subtle yet successful way to do it.

Build Relationships

Having a genuine relationship with your customers goes miles towards reaching that final destination point of sale. By providing engaging and informative content you’ll create lasting bonds with your potential clients – trust sells!

Audience Connection

By connecting with your audience through articles and web pages, you’ll have the power to convert curiosity into sales. Your website is the first point of contact with customers, so make an impact, and let them be part of the story.

Start creating that perfect customer web journey

I’ll tell your story so you can concentrate on taking bookings, collecting deposits, and contemplating general world domination. It all starts with a few words.

don’t just take my word for it…

I used Heather for a variety of different travel copywriting, SEO optimisation and editing jobs for my new website. I can’t think of enough ways to describe how helpful and attentive Heather has been. Everything I asked of her was done to a superb standard and always well within the agreed time frame. I also found her knowledge and advice on industry content strategy invaluable and was delighted with her service from start to finish. Would absolutely use her again and could not recommend her highly enough.

Charlie Potter – Managing Director, For Rangers Adventures Travel